As a follow-up to our Horticultural Economist’s, Dr. Ariana Torres, previous research into business and marketing practices of landscape firms across the U.S (https://www.purduelandscapereport.org/article/2175/), she also co-authored another publication evaluating the business and owner characteristics influencing the adoption of online advertising strategies in the Green Industry. More information can be found below. As more individuals[Read More…]
Hunting for mushrooms is a fun past-time, even if you are not looking for edible fungi to “spice” up your cooking. However, when you see a fungal invader popping up in your lawn or landscape, they tend to be unwelcome inhabitants because they are launching sticky spore masses onto your siding, producing foul odors (Figure[Read More…]
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